Marketing Strategy for small businesses.
Expert strategy, practical support, and 14+ years of experience, starting at a price that stays accessible.
Our Consulting Program helps small businesses build the strategy, plan, system, and structure to grow with confidence, led by a senior expert and built inside the business.

Review Your Foundations
Your VISION is the guide to build a clear, viable and actionable strategy.

Create an Actionable Plan
We ensure every promotional activity is directly connects you with your ideal customer.
Start Testing And Improving
We'll be ready to monitor, and continuously improve your outcomes with confidence.
Book your free 20-minute call. We’ll identify your biggest strategy gaps and whether we’re a fit.
Our job is not just to run marketing. Our job is to help your business own a better way to grow.
With Chama, you aren’t just hiring support, you are building a competitive advantage. We embed senior-level strategy, systems, and execution directly into your business. You will have clarity, better decisions, and a powerful in-house growth engine you keep forever. That is the difference between renting your marketing and owning your success.
With Chama
Built to win. We structure your marketing whether operating or just supervising.- Senior-led strategy
- Clear plan and execution roadmap
- Structured marketing system
- Internal capability built over time
- Full ownership of accounts and data
- Transparent process and decision-making
- Long-term asset for the business
With Traditional Agency
Built to keep you renting. You rent monthly services. Once you stop, yu lose everything- Task-based delivery
- Limited visibility behind the work
- Knowledge stays outside the business
- Junior-led account management
- Agency-controlled setup in many cases
- Retainer dependency
- Little left behind when the work ends
designed for your business
Since 2012, we’ve seen too many small business owners waste money on marketing that looks active but lacks strategy. With our proprietary framework, S.P.A (strategy, plan and action), we help you align your business, brand, and marketing, so you stop guessing and start growing with clarity, direction, and purpose.
Every remarkable business owns, breathe and live their SPA - Strategy, Plan and Action!
Mafe Mollo

Small businesses win when marketing becomes an internal asset, not an outside dependency.
Our framework uses four foundations to build a system that attracts high-quality clients, while giving you the operational structure to confidently step back.
- A clear and actionable strategy that will empower your company.
- Directions to lead your team with consistency and less frustration.
- Tools to align your business, brand and marketing.
- Right message that attract the right fit customer to you business.
- System and structure to grow your business sustainably.
Our S.P.A System
The Ultimate 4 pillars to grow your company
Your Vision
Why and how the world should see you.
- Brand Archetypes
- Tone of Voice
- Purpose, Mission and Vision
- Brand Personality & Messa Pillars
Ideal Customer
Get into the hearts and minds of your ideal clients.
- Buyer Personas
- Pain Points & Desires
- Emotional Hooks
- Audience Segmentation
Actionable Plan
Create a map that leads your brand forward.
- Funnel Strategy
- Tactical Channel Plan
- Content Framework
- Brand Guidebook
Right Guidance
Turn clarity into momentum.
- Key Messaging Guide
- Operational Suggestions
- KPIs & Success Metrics
- Priority Roadmap
Your Business Growth is just one clear & actionable strategy away.
In 2–6 months, your brand will have the clarity, strategy, and tools to finally grow with confidence.
Don’t waste time and money trying to figure it out yourself or micromanaging without efficiency.
Count on us.
What’s Included?
Strategy Sessions with a Senior Consultant.
Run your marketing plan with the structure you need to grow and create the impact you deserve.
– Full Marketing Foundation Document (PDF + editable formats)
– Persona Templates & Strategic Canvas
– Funnel Overview + Tactical Suggestions
– Brand Voice Guide
– Roadmap for execution or next phase (ads, social, content etc.)
– Operations Management
– Reports and optimisation
+ Optional add-ons: Ongoing support, team training, brand storytelling, content direction.

Who Benefits from our Program?
Awesome Gains:
- Small Business owners who is committed to creating a remarkable brand
- A small business owner, founder, or creator ready to grow with intention
- Tired of throwing money at random campaigns without seeing results
- Looking to reconnect with your brand and communicate with clarity
- Scaling and need direction before investing in ads or socials
- Purpose-driven and want your marketing to feel authentic, aligned and bold
- Want to create a lasting impact with your business
- Have a bigger vision for what you're are creating
Won't Benefit You:
- You just blame marketing agencies, and are not willing to work on the strategy
- You just want someone to manage your Instagram
- You’re chasing viral trends without a clear goal
- You’re not willing to invest on in time, put your heart into this consulting program, or follow for real strategy
- You expect results as soon as possible and just want to generate leads without working on the foundational work
- Want quick hacks over system and structure to grow
Happy Clients & Partners
From Brazil to Australia, we’ve worked with over 100 brands, helping generate $100M+ in revenue, reduce churn, improve ROAS and ROI, and positively impact many people’s lives with our training program.
From Chama, With Fire
Your small business deserves the chance to thrive, grow, and achieve the impact you've always envisioned.
We believe in strategy that connects.
We believe your brand has a heartbeat.
We believe marketing should be meaningful, not manipulative.
Book Now.
Schedule a 20-min Free discovery call with us.