Build a Winning Brand Strategy with Sydney's Expert Consultants
This is the marketing roadmap founders, creatives, and business owners need when they’re done wasting time and money
“If Marketing has let you down: Overpromises. Under-delivery. Confusion instead of clarity.
We get it, because we’ve seen it too.”
At Chama, we do things differently.
We strip away the noise, decode your magic, and build the brand you were meant for, authentic, grounded in purpose, and powered by real strategy.
Are you Ready to Grow with clarity and ownership?
Your Fire
Before promoting your company, we make sure you have the right foundation, a clear strategy, and everyone aligned on the same page.
Your Place
Having a plan with all the channels, KPIs, and systems in place before you start promoting your company.
Your Power
Now that you have a clear vision of what, how, why, where, and when, you’ll be ready to onboard and manage an agency.
Why The Foundation Four?
Since 2012, we’ve seen the disbelief and frustration business owners feel toward marketing, and for good reason. Most agencies are focused on selling a service, not delivering the right solution.
Our marketing strategy system, The Foundational Four, was built on the four essential steps every agency should take to create real results.
That’s why we don’t just take your money and push out campaigns or random social posts. We work alongside you to build a strategy you can trust, one that actually drives sustainable growth.
No more chaos. No lack of direction. No guessing games. No watered-down messages. No expensive mistakes.
The foundation is what you really need.
Marketing shouldn’t be a guessing game, and you as a business owners is responsible to change this frustrating situation.
The Foundational Four brings the structure you need to onboard, manage and delegate better. You know your expected growth and power to your message.
- A clear marketing strategy.
- Emotional and data-driven insights.
- Tools to align your business, brand and marketing.
- A foundation to grow consistently, authentically, and boldly.
Gain clarity to better manage your business growth
In 2–6 months, your brand will have the clarity, strategy, and tools to finally grow with confidence.
Don’t waste time and money trying to figure it out yourself or micromanaging without efficiency. Count on us.
Our Consulting System
The Ultimate 4 pillars for your success
1 - What is Your Brand? (Your Fire)
Rediscover your why and define how the world should see you.
- Brand Archetypes
- Tone of Voice
- Purpose, Mission and Vision
- Brand Personality & Messa Pillars
2 - Who is your Audience (Your Fuel)
Get into the hearts and minds of your ideal clients.
- Buyer Personas
- Pain Points & Desires
- Emotional Hooks
- Audience Segmentation
3 - What is The Plan? (Your Route)
Create a map that leads your brand forward
- Funnel Strategy
- Tactical Channel Plan
- Content Framework
- Brand Guidebook
4 - System and Executions (Your Compass)
From strategy to action — turn clarity into momentum.
- Key Messaging Guide
- Operational Suggestions
- KPIs & Success Metrics
- Priority Roadmap
Who Benefits from our Program?
Awesome Gains:
- A small business owner, founder, or creator ready to grow with intention
- Tired of throwing money at random campaigns without seeing results
- Looking to reconnect with your brand and communicate with clarity
- Scaling and need direction before investing in ads or socials
- Purpose-driven and want your marketing to feel authentic, aligned and bold
- Want to create a lasting impact with your business
- Have a bigger vision for what you're are creating
Won't Benefit You:
- You just want someone to manage your Instagram
- You’re chasing viral trends without a clear goal
- You’re not willing to invest time, heart, or strategy
- You expect results without foundational work
- ou want quick hacks over meaningful growth
What’s Included?
1:1 Strategy Sessions with a Senior Consultant
You will be empowered to run your marketing plan with the structure you need to grow and create the impact you deserve.
✔️ Full Marketing Foundation Document (PDF + editable formats)
✔️ Persona Templates & Strategic Canvas
✔️ Funnel Overview + Tactical Suggestions
✔️ Brand Voice Guide
✔️ Roadmap for execution or next phase (ads, social, content etc.)
+ Optional add-ons: Ongoing support, team training, brand storytelling, content direction.
From Chama, With Fire
We’re here to help you build your legacy. Because you deserve to grow, and to live the life you dream of.
We believe in strategy that connects.
We believe your brand has a heartbeat.
We believe marketing should be meaningful, not manipulative.